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Marketing and Advertising in Australia for Indian Students: Master's and Bachelor's at 11 Universities

Marketing is taught at eleven universities on this site, mostly as a master's. Western Sydney's Master of Marketing costs A$41,304 a year and Wollongong's A$43,728; Monash's Master of Applied Marketing A$62,140. RMIT also teaches a Master of Advertising at A$45,120.

Leonid Kurza, co-founder of EdumappleBy Leonid Kurza · co-founder of Edumapple · checked

Campus of Federation University Australia
Campus of Federation University Australia. Photo: Mattinbgn (talk · contribs), CC BY 3.0
  • 11universities
  • ₹27 lakhlowest fee a year
  • ₹30 lakhRMIT's advertising master's
  • 1.5–2 yearsmaster's

Courses and annual tuition

ProgrammeUniversityDegreeDurationTuition per year
Bachelor of Business (Marketing and Management)FederationBachelor's3 years₹27 lakh
A$39,600
Bachelor of Business (Marketing)WollongongBachelor's3 years₹28 lakh
A$41,712
Bachelor of Business (Marketing)AdelaideBachelor's3 years₹35 lakh
A$52,500
Master of MarketingWestern SydneyMaster's2 years₹28 lakh
A$41,304
Master of MarketingWollongongMaster's1.5 years₹29 lakh
A$43,728
Master of AdvertisingRMITMaster's2 years₹30 lakh
A$45,120
Master of MarketingSwinburneMaster's2 years₹34 lakh
A$50,360
Master of MarketingRMITMaster's2 years₹34 lakh
A$50,880
Master of MarketingAdelaideMaster's2 years₹35 lakh
A$52,500
Master of MarketingUWAMaster's2 years₹36 lakh
A$54,500
Master of MarketingUTSMaster's1.5 years₹37 lakh
A$54,590
Master of Marketing ManagementANUMaster's2 years₹39 lakh
A$57,640
Master of Management (Marketing)MelbourneMaster's2 years₹41 lakh
A$60,992
Master of Applied MarketingMonashMaster's1.5 years₹42 lakh
A$62,140

Indicative international tuition for one full-time year, from each university's fee page for 2027 entry (2026 where 2027 was not yet out). Exchange rates: 1 AUD = ₹66.97, 1 NZD = ₹53.45, 1 USD = ₹95.22, 1 GBP = ₹126.53, €1 = ₹106.01. Source: European Central Bank reference rates (cross rates via the euro), 28 October 2026.

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Marketing in Australia: the figures

Across 11 universities this subject comes to 14 programmes on our list (3 bachelor's, 11 master's). One year of a bachelor's here costs ₹27 lakh (A$39,600) to ₹35 lakh (A$52,500). Least expensive: Federation's Bachelor of Business (Marketing and Management), at ₹27 lakh. One year of a master's here costs ₹28 lakh (A$41,304) to ₹42 lakh (A$62,140). Campus cities: Melbourne (5), Adelaide (2), Sydney (2), Wollongong (2), Ballarat. Bachelor's study lasts 3 years; a master's here takes 1.5–2 years.

Melbourne and Sydney for marketing

Most agencies, brands and media companies are in Sydney and Melbourne, which makes RMIT, Swinburne, Monash, Melbourne, UTS and Western Sydney practical choices for internships. Regional universities cost less but have fewer marketing employers nearby.

Questions from Indian students: Marketing in Australia

Is marketing a good course in Australia for Indians?
Marketing jobs need strong English, local market knowledge and digital skills. Choose a course with digital marketing, analytics and an industry project.
How much is a marketing master's?
Western Sydney A$41,304, Wollongong A$43,728, RMIT A$45,120–50,880, Swinburne A$50,360, Adelaide A$52,500, UWA A$54,500, UTS A$54,590, ANU A$57,640, Melbourne A$60,992, Monash A$62,140 a year.
Is there a marketing bachelor's?
As a business major at Federation, Wollongong and Adelaide, among others.
What is the difference between marketing and advertising?
Advertising focuses on creative campaigns and media; marketing on customers, products, pricing and strategy.
Do I need a business degree?
Two-year master's accept graduates from any field; 1.5-year versions expect business study.

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